|Dear colleagues and friends,
This was a historic day for the College of Veterinary Medicine at Oregon State University. At a lunch-time gathering, OSU President Ed Ray announced that a donor has made a $50 million gift commitment to the college that will support Oregon State veterinary medicine teaching, research and service in powerful ways.
This is the largest gift in the university’s history and is an incredible testament to the achievements and dedication of our faculty, staff, alumni, students and many friends of the college. In recognition of this remarkable act of generosity, the college will now be known as the Gary R. Carlson College of Veterinary Medicine, the first named college at OSU and only the second named veterinary school in the country.
Dr. Carlson is a 1974 alumnus of Oregon State. After studying science at OSU, he went on to medical school and eventually established a dermatology practice in Southern California.
As Dr. Carlson is quoted in the press release, “[Our pets] give us a special comfort and support that allows us to embrace life more fully. I wanted to do something that would enrich that experience and help us better understand and care for our ‘best friends.’” Dr. Carlson’s generosity will have both short- and long-term impacts on our work. Most immediately, his gift will allow us to double the size of our small animal hospital, a pressing need, as many of us know firsthand. In addition to this construction, his legacy will touch generations of veterinarians with an endowment to attract and retain top-tier faculty and support other strategic priorities in the college.
I am proud to continue the work of fellow deans, advancement professionals and colleagues. I look forward to celebrating with each of you the many great accomplishments to come from the Carlson College of Veterinary Medicine and veterinary programs across the country.
Stay connected with the Carlson College of Veterinary Medicine
Nominations are now open. The deadline for entry is March 31, 2018.
Eligibility is open to any college- or university-based communications officers primarily engaged with the management and operation of the communications program at an AAVMC member institution. Any individual employed at an AAVMC member institution may submit a nomination. See full details at the link above.
For more information visit: http://www.aavmc.org/Awards/Communications-Award.asp
Or click here for the Nomination Form
A true story from a colleague…
During a recent university advancement meeting we broke out into roundtable discussions about tips and techniques for getting donor visits and engagement. I shared a tip that I’ve found useful, coined the “drive by” visit. Drive by visits are great when you’ve had a tough time connecting with busy people. They involve a brief stop to drop off a little something- a card, tchotchke, note, treat (I make persimmon bread during the holidays) etc. The individual doesn’t have to be there- it’s simply a chance to drop off something that says- I’ve made an effort to see you because you are important. I went on to share that in most cases, the prospect has responded with a call, email or invitation to meet. Even better, some resulted in contributions.
Fast forward two months. A young colleague and I were making a joint visit to a donor. In route she said, “Say, that “drive-by” tactic works”. Tell me more, I invited her. She went on to say that she made two “drive by” visits that resulted not only in positive communication with the prospects but two end-of-the-year gifts – one that was $10,000.
Keep up the good work everyone! Happy New Year! Let’s make it a great 2018.