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Share your team’s success via video

Video success sharing can enhance your team’s storytelling skills, and share content with those unable to attend the AVAP conference.

Before the you know it our annual conference in Boston will be upon us! The AVAP Board has been hard at work to help ensure we make the most of our time together in Boston/Cambridge this July.

This year we are encouraging member institutions to submit a 2-2:30-minute video highlighting pride points for of your advancement/marketing communications groups. We will play these video submissions throughout the conference. We hope to have many member organizations submit pieces and will showcase them on a newly created AVAP You Tube channel in the weeks ahead. While we hope to see many, many faces in Boston this July, we understand travel can be difficult for some. Please submit and share your pride point videos with the group even if you are unable to join us in person!

We envision the process to be very simple. For instance, we produced the Cummings School video in a matter of hours and had a lot of fun doing it.

Some suggested steps:

1. Gather your team and decide upon your pride points (content is king!)
2. Line up your speakers
3. Recruit a colleague to be the “videographer” (iPhone videos work and editing not required!)
4. Produce the segment
5. Edit if you wish (again, not mandatory and rough cuts are welcome!)
6. Upload to the AVAP Drop Box folder and we will take care of loading to You Tube on your behalf. https://www.dropbox.com/sh/aep1qxwwa3fx7m3/AAAxG6bsF7hGM36uybsOZSd6a?dl=0
7. Deadline for submission: Friday, July 10 — close of business.

Remember the most important part of this endeavor is information sharing with those at the conference and with colleagues who, unfortunately, can not travel this summer to Boston. This exercise will also give us all a baseline to draw upon for a super session we have planned at the conference: “Showcasing your best though video on a
budget” to be presented by Steffan Hacker, Multimedia Producer Tufts Digital Communications.

Please reach out to me if you have any questions at all. The AVAP Board sincerely hopes everyone “gets their video-on” prior to our conference in Boston.

I have included the Cummings School video as an example, but again any form of video production (including voice-over and stills) is appreciated and welcome! We can’t wait to preview these clips throughout the conference.

https://www.youtube.com/watch?v=XRKM26b_35g

Looking forward to seeing all of you very soon!

Warmly,
Lorraine A. Daignault – AVAP 2015 Conference Chair
Marketing Director, Cummings School of Veterinary Medicine
Tufts University

UC Davis Communications Team – 2015 AAVMC Communications Excellence Award Winner

AAVMC Announces 2015 Communications Excellence Award Winner:
Congratulations UC Davis School of Veterinary Medicine Communications Team

AAVMC_Communications_Excellence_Award_UC_Davis_Team

UC Davis School of Veterinary Medicine
Winner, 2015 AAVMC Communications Excellence Award

The Association of American Veterinary Medical Colleges (AAVMC) proudly announces the University of California Davis School of Veterinary Medicine Communications Team as the AAVMC 2015 Communications Excellence Award WinnerRead the full news release: CommAward2015NewsRelease

The Association of Veterinary Advancement Professionals joins AAVMC in congratulating the team of Linda Ybarra, Katie Blakewell, Rob Warren and Trina Wood on this notable distinction. The team will formally receive their honors on July 14, in conjunction with the 2015 AVAP Conference, to be held in Boston/Cambridge.

A five-member team of judges, including three representatives from member organizations of the Federation of Associations of Schools of the Health Professions (FASHP), selected Ybarra and UC Davis’ communications and marketing program from among eight nominations considered in a very close competition.

 

 

 

 

 

 

 

 

 

 

Boston/Cambridge Conference, July 14 -15 :: “Navigating Seas of Change”

Friends and Colleagues,

Your Massachusetts-based hosts from Cummings School of Veterinary Medicine at Tufts University, together with the AVAP Executive Committee, are very enthusiastic about the plans taking shape for the 2015 Association of Veterinary Advancement Professionals Conference, July 14-15 (Tues-Wed) to be held  at the Boston Marriott Cambridge Hotel.

Our 2015 conference theme is anchored around, “Navigating Seas of Change” in the areas of veterinary advancement, college and hospital communications.  Keeping with the theme, our conference social will be a special chartered Boston Harbor Cruise on the evening of July 14, aboard the Charles Riverboat Co. vessel, “The Lexington”.

Far beyond the social fun, the 2015 AVAP conference meeting is geared to provide you with new and innovative ideas to take back to your home institutions.  Your attendance will provide a unique opportunity to hear from a variety of thought leaders, and an invaluable opportunity to connect with peers and colleagues who can share relatable challenges and successes.  No other annual conference serves veterinary advancement, marketing and P.R. professionals in quite the same, focused way – don’t miss the chance to take part!

    Preliminary highlights of the July 2015 conference include…

  • “Advocating for Your Institution’s Mission” with Mark Cushing, The Animal Policy Group (Morning Keynote, July 14)
  • “One Health Beyond Campus Boundaries” (Plenary Panel)
  • “The Changing Tides of American Higher Education (Veterinary colleges in the larger landscape of evolving universities, July 15)
  • Boston Harbor Cruise aboard the Charles Riverboat Co., vessel, “The Lexington” (Evening Social: July 14)

TWO IMPORTANT NOTES FOR ALL CONSIDERING ATTENDING:

  1. Conference Registration set to “go live” in early May
  2. Don’t wait to book your hotel guest room at Boston Marriott Cambridge Hotel (50 Broadway, Cambridge). Our limited block of rooms with a special conference rate is selling out quickly!

Call for Nominations – AAVMC Communications Excellence Award

The AAVMC Communications Excellence Award will be Awarded at the 2015 AVAP Annual Conference this July!

The “AAVMC Communications Excellence Award” is designed to recognize the important role communications plays in advancing academic veterinary medicine and the profession. It also seeks to inspire higher levels of performance and foster collaboration.

The award includes a $1,000 honorarium, a plaque, and recognition during the annual meeting of the Association of Veterinary Advancement Professionals (AVAP). The recipient is expected to attend the AVAP Conference Business Meeting to be held on July 15, to receive the award.

The individual selected as the 2015 AAVMC Communication Excellence Award will be asked to present at the AVAP conference on Wednesday as part of the Communications Track Session.  

Nominations are currently being accepted.

Nomination and Information Form